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致符拉基米尔·普京总统的公开信

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作者:谢长发(大陆中国民主党人)

编辑:王梦梦  责任编辑:罗志飞  翻译:程铭

尊敬的普京总统:

您的国家拥有地球上面积最大的国土。1991年,乌克兰分得了603,700平方千米的土地。本已辽阔无边的疆域,本应给您带来安全与自信。回顾历史,法国的拿破仑曾东征俄罗斯,最终失败;德国的希特勒也曾攻打前苏联,同样被击退。俄罗斯凭借抵御外敌侵略赢得了名誉,这份名誉理应被珍惜,并转化为造福世界的力量。

您国家的东正教教义是敬爱上帝的,那么也应当爱邻舍、爱世人。乌克兰人与俄罗斯人同属斯拉夫民族,本是兄弟,何以走到今日兵戎相见、阋墙于内的地步?如果俄罗斯能够在教育、科技与民生上高度发展,完全可以与美国、中国、德国、英国、法国、日本、意大利等国携手,共同开发外太空,探索火星乃至适宜人类居住的星球。那时,人类的目光将投向浩瀚宇宙,而不是在地球上继续争夺土地。

您是一位极为看重“面子”的领导人。俄乌双方若要找到体面的台阶下,关键在于您的抉择。早些时候,美国前总统特朗普事实上已经为您留出过空间。当他没有追究俄罗斯对克里米亚、卢甘斯克和顿涅茨克的控制,而乌克兰提出安全保障与入欧盟的要求之际,若您能适时收手,或许今日局面已不至于如此僵持。

然而,您未能把握机会,反而因不愿收回曾夸下的海口——“给我二十年,还你一个强大的俄罗斯”,而让局势愈发复杂。如今,您仍对乌克兰提出苛刻条件,但对方同样需要“面子”。结果就是,战事拖延,谁也不愿退让。

从历史角度看,俄罗斯曾欺侮过不少周边国家,他们因此大多选择加入北约。这一次,若俄罗斯取胜,欧洲国家岂会袖手旁观?北约绝不会允许您赢得彻底的胜利,而是会竭力拖垮俄罗斯。如果您为了“大帝”的名声,冒然动用核武,势必引来英、法、美的联手反击。那时,俄罗斯或将被瓜分,甚至可能导致民族的消亡。这是多么可怕的后果!一旦如此,您将遗臭万年,成为千古罪人。

尊敬的普京总统,俄罗斯的未来,系于您的一念之间。请您悬崖勒马,立即止步。这样,仍不算太晚。

此致

敬礼!

谢长发

2025年9月5日

An open letter to President Vlakimir Putin

Author: Longhair Xie (Mainland Chinese Democrat)

Editor: Mengmeng Wang  Responsible Editor: Zhifei Luo  Translator:Ming Cheng

Abstract: Dear President Putin: The Orthodox doctrine of your country is to love God, so you should also love your neighbors and the world. Ukrainians and Russians belong to the same Slavic nation. They were originally brothers. How did they get to the point where soldiers meet and fight each other today?

Dear President Putin,

Your country has the largest land area on earth. In 1991, Ukraine was divided into 603,700 square kilometers of land. The already vast and boundless territory should have brought you security and confidence. Looking back on history, Napoleon of France marched on Russia and finally failed; Hitler of Germany also attacked the former Soviet Union and was also repulsed. Russia has won the reputation of resisting foreign aggression, which should be cherished and transformed into a force to benefit the world.

The Orthodox doctrine of your country is to love God, so you should also love your neighbors and the world. Ukrainians and Russians belong to the same Slavic nation. They were originally brothers. How did they get to the point where soldiers meet and fight each other today? If Russia can develop highly in education, science and technology and people’s livelihood, it can work with the United States, China, Germany, Britain, France, Japan, Italy and other countries to jointly develop outer space, explore Mars and even planets suitable for human habitation. At that time, human eyes will be on the vast universe, instead of continuing to compete for land on the earth.

You are a leader who attaches great importance to “face”. If Russia and Ukraine want to find a decent step, the key is your choice. Earlier, former U.S. President Trump had actually made room for you. When he did not pursue Russia’s control over Crimea, Luhansk and Donetsk, and Ukraine put forward a request for security and accession to the European Union, if you can give up in a timely manner, maybe today’s situation will not be so deadlocked.

However, you failed to seize the opportunity but made the situation more complicated because you were unwilling to take back the Haikou you once boasted about – “Give me 20 years and give you back a strong Russia”. Nowadays, you still put forward harsh conditions for Ukraine, but the other party also needs “face”. As a result, the war was delayed, and no one was willing to give in.

From a historical point of view, Russia has bullied many neighboring countries, so most of them chose to join NATO. This time, if Russia wins, how can European countries stand by and watch? NATO will never allow you to win a complete victory but will try its best to drag down Russia. If you use nuclear weapons for the sake of the reputation of the “Emperor”, it will inevitably attract the joint counterattack of Britain, France and the United States. At that time, Russia may be divided, which may even lead to the extinction of the nation. What a terrible consequence! Once this is the case, you will leave a stench for thousands of years and become a sinner for thousands of years.

Dear President Putin, the future of Russia lies in your thoughts. Please stop the cliff and stop immediately. In this way, it’s not too late.

Best Regards

Your’s truly

Xie Changfa

September 5th, 2025

极权制度下的道德本质

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作者:张兴贵(大陆)
编辑:韩唳   责任编辑:罗志飞 翻译:何兴强

 一位从集中营地狱中爬出来的幸存者曾留下这样的哀叹:“我们这些活下来的人,绝不是最好的人,那些最好的人,早就死了。”

这句话如丧钟般回响,揭露了一个血淋淋的现实:在极权的碾压下,道德不仅脆弱,甚至可能成为通向死亡的陷阱。

在集中营的铁丝网内,生存是唯一的驱动力。你勇敢吗?若你反抗暴虐的看守,等待你的可能是枪口或绞架。你善良吗?若你将仅有的面包分给饥饿的同伴,你可能因此先倒下。在这样的环境中,道德的实践往往意味着自我牺牲,而生存则要求妥协甚至背叛。

这种现象可以称之为“道德的逆淘汰”。在极权体制的压迫下,那些坚持原则、坚守良知的人,往往最先被淘汰。幸存者并非最善良或最勇敢的人,而是那些学会了适应环境的人——他们可能更谨慎、更懂得隐藏,甚至更自私。这并非人性本恶,而是极权体制对人性的系统性扭曲,它让有道德变成了一种危险的奢侈品。

中国古代专制制度下有句谚语:“杀人放火金腰带,修桥补路无尸骸。” 这句古谚迫使我们直面一个残酷的问题:为何在一个社会中,恶行能换来荣华富贵,而善举却导向万劫不复?答案,深藏于制度的肌理之中。

一、权力至上:奖恶罚善的制度根源

我们必须直视极权制度的本质——一个权力高度集中的体系,其中法律、道德、资源都服务于统治者的意志。在这样的环境中,规则不再公平,而是成为权力的附庸。

为什么“杀人放火”能换来“金腰带”?因为这些恶行往往直接服务于权力的巩固。极权体制需要通过暴力、恐吓和绝对忠诚来维持统治,那些愿意执行“脏活”的人——无论是镇压异己、制造冤案,还是掠夺资源——都被视为“有用”的棋子,并因此获得财富、地位和特权。

反过来,“修桥补路”这样的善行却难以立足。因为它服务的是公共利益,而非统治者的私利。在极权者眼中,这种行为价值微乎其微,甚至可能因触动既得利益者的蛋糕而被视为对权力的挑战。于是,善行者不仅得不到回报,还可能被打压、被遗忘,这便是“无尸骸”的悲哀根源。

二、效率与控制:为何体制需要“恶”

极权体制之所以会“扬恶”,是因为“恶”在短期内是维持其运转的更“高效”的工具。

1. 权力的控制需求。 为了确保绝对服从,统治者必须通过恐惧和压迫来消除异议。这种手段本身就是一种“恶”,因为它限制自由、压制人性。而“善”的特质,如宽容、多元、同理心,与集权的目标天然冲突,甚至被视为软弱。因此,执行暴力任务者被视为忠诚的“自己人”并得到提拔,让恶行成为一条通往权力的“捷径”。

2. 社会控制的效率。 在极权逻辑中,效率优先于道德。恶,如暴力、监控、惩罚,能快速压制反对声音,建立表面秩序;而善,如对话、妥协、包容,则需要时间和信任,成本高昂且结果不可控。设想一位村民自掏腰包修路,方便了乡亲,却可能得罪了控制运输生意的权贵,结果不仅得不到感激,反而可能家破人亡。

因此,极权制度中的“善”往往是策略性的,它服务于权力控制,而非源于真正的道德追求。在这样的绞肉机中,人性中最美好的部分被系统性地碾碎,这不是个体的道德失败,而是制度的必然之恶。

The Moral Essence Under Totalitarianism

Author: Zhang Xinggui (Mainland China)
Editor: Han Li Chief Editor: Luo Zhifei Translator: He Xingqiang

Abstract:
This essay explores how totalitarian regimes distort and subvert traditional morality. Citing the words of concentration camp survivors and ancient Chinese proverbs, it introduces the concept of “reverse moral selection.” In a power-absolutist system, evil deeds are rewarded for serving the regime, while good deeds are suppressed for being of no use to centralized control. In the end, even virtue itself becomes a strategy of manipulation in service of power.

A survivor who crawled out from the hell of a concentration camp once left behind this lament:

“Those of us who survived are not the best ones. The best of us are long gone.”

This sentence tolls like a funeral bell, exposing a bloody truth: under the crushing weight of totalitarianism, morality is not only fragile, it may even become a trap leading directly to death.

Behind the barbed wire of the camps, survival was the sole driving force. Are you brave? If you resist the cruelty of the guards, the price may be the gun barrel or the gallows. Are you kind? If you share your last piece of bread with a starving comrade, you may collapse before him. In such an environment, the practice of morality often meant self-sacrifice, while survival demanded compromise—even betrayal.

This phenomenon can be called “reverse moral selection.” Under the oppression of totalitarian rule, those who hold fast to principles and conscience are often the first to be eliminated. Survivors are not necessarily the bravest or kindest, but those who learned how to adapt—more cautious, more hidden, perhaps even more selfish. This is not proof of inherent human evil, but of the systemic distortion of humanity by totalitarian power, where morality itself becomes a dangerous luxury.

Ancient Chinese autocracy left us a proverb:

“Those who kill and burn gain golden belts; those who build bridges and repair roads leave no corpse behind.”

This forces us to confront a brutal question: why is it that in certain societies, evil deeds can bring wealth and honor, while virtuous acts lead to destruction? The answer lies deep within the fabric of the system itself.

I. The Supremacy of Power: The Institutional Roots of Rewarding Evil and Punishing Good

We must face the essence of totalitarianism: a system of extreme concentration of power, where law, morality, and resources all serve the will of the ruler. In such an environment, rules cease to be fair and become nothing more than appendages of power.

Why does “killing and burning” bring a golden belt? Because such acts directly serve the consolidation of power. Totalitarian regimes rely on violence, terror, and absolute loyalty to maintain rule. Those willing to perform the “dirty work”—suppressing dissent, fabricating injustice, plundering resources—are seen as “useful pawns” and are rewarded with wealth, rank, and privilege.

Conversely, why does “repairing bridges and roads” fail to gain recognition? Because it serves the public good, not the ruler’s private interest. To the totalitarian eye, such acts hold little value, and may even threaten entrenched privilege. Thus, benevolent acts not only lack reward, but may provoke suppression or oblivion—this is the tragic root of “leaving no corpse behind.”

II. Efficiency and Control: Why the Regime Needs “Evil”

The reason totalitarian systems elevate evil is that evil is the more “efficient” tool for sustaining their rule.

The need for control through power.To ensure absolute obedience, rulers must wield fear and repression to extinguish dissent. This is itself evil, for it shackles freedom and suppresses human nature. “Good” qualities—tolerance, diversity, empathy—naturally conflict with centralized power and are even regarded as weakness. Thus, those who carry out violent acts are hailed as loyal insiders and promoted, making evil a fast track to power.

The efficiency of social control.In the logic of totalitarianism, efficiency trumps morality. Evil—violence, surveillance, punishment—quickly silences opposition and creates a façade of order. Good—dialogue, compromise, inclusiveness—requires time and trust, with high costs and uncertain outcomes. Imagine a villager who spends his own savings to repair a road for his neighbors, only to offend a local powerbroker who controls transport profits. Rather than gratitude, he may face ruin and death.

Thus, in totalitarian regimes, “good” often becomes strategic—performed only when it serves power’s control, not out of true moral pursuit. In this meat grinder, the noblest parts of human nature are systematically crushed. This is not the failure of individual morality, but the inevitable evil of the system itself.

贺新郎·感怀

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——狱中寄朱虞夫先生暨诸友 

作者:吕耿松 

休弹男儿泪。
怅人生,
狙公有术,
财迷纸醉。
最忆皋亭山上路,(1)
弼教坊口苍水。(2)
数历历、
千秋功罪。
吟罢石灰胸臆促,(3)
更栖霞岭畔风篁翠。(4)
壮志在,
应不悔。

悲歌击筑惊魑魅。(5)
抗暴秦、
大泽苦雨,(6)
项刘兵锐。(7)
常恨乾坤依然浊,
难消胸中块垒。
但盼得、
日融冻蕊。(8)
回首八卦炉内火,
料催开遍地春蓓蕾。
啼血处,
赤县萃。

【注释】
(1)文天祥在杭州皋亭山被捕。
(2)张蒼水在杭州官巷口弼教坊被刑。
(3)于謙墓在杭州三臺山,于謙写有《石灰吟》明志。
(4)岳飛墓在杭州棲霞嶺。風篁:竹。
(5) 築,古樂器;史載:荆軻刺秦,義無反顧,視死如歸。燕太子丹及賓客皆白衣相送於易水。高漸離擊築,荆軻和之,士皆悲憤。
(6)陳勝大澤鄉揭竿。
(7)項羽、劉邦起兵伐秦。
(8)南宋詞人吳文英《賀新郎·陪履齋先生滄浪看梅》:重唱梅邊新度曲,催發寒梢凍蕊。

 2010-07于杭州狱中

 责任编辑:罗志飞 翻译:何兴强

To the Tune of He Xinlang: Sentiments

— From Prison, Sent to Mr. Zhu Yufu and Friends

By Lü Gengsong

Hold back a man’s tears.
Alas, this life—
the tricks of false keepers,
the drunken chase of wealth and paper.
Most I recall the path on Gaoting Mountain, (1)
and at the gate of Bijiang Ward, Zhang Cangshui’s blood. (2)
How vivid still,
the rights and wrongs of a thousand years.
Reciting the “Ode to Lime,” my breast grows tight, (3)
then by Xixia Ridge, the bamboo by Yue Fei’s tomb stands green. (4)
My lofty will remains,
never to regret.

A sorrowful song struck upon the zhu startles demons. (5)
To resist the tyrant Qin,
in Dazexiang’s bitter rain, (6)
the blades of Xiang Yu and Liu Bang flashed sharp. (7)
Ever I lament Heaven and Earth still turbid,
hard to dissolve the stone in my chest.
Yet I only hope
the sun will melt the frozen buds. (8)
Looking back at the flames within the Bagua furnace,
surely they hasten spring blossoms across the land.
Where blood cries out,
the Red Earth gathers.


Notes (corresponding to references in the poem):
Wen Tianxiang was captured at Gaoting Mountain, Hangzhou.
Zhang Cangshui was executed at Bijiang Ward, Hangzhou.
Yu Qian’s tomb lies at Santai Mountain, Hangzhou; he wrote the Ode to Lime as a testament of resolve.
Yue Fei’s tomb at Xixia Ridge is flanked by green bamboo.
Refers to Jing Ke’s attempt to assassinate the Qin emperor; Gao Jianli struck the zhu (ancient instrument), moving all to grief.
Chen Sheng raised the first banner of revolt at Dazexiang.
Xiang Yu and Liu Bang rose in arms against Qin.
Alludes to Wu Wenying’s “To the Tune of He Xinlang,” where thawing buds herald spring.

投影破局

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——重庆大学城反中共标语投影事件有感

投影破局

 

作者:Geoffrey

责任编辑:罗志飞 翻译:何兴强

 

Projection Breakthrough

— Reflections on the Anti-CCP Slogan Projection Incident at Chongqing University Town

Author: Geoffrey

Editor-in-Chief: Luo Zhifei Translator:He XingQiang

打倒独裁者!从反思毛泽东开始

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作者:袁强

编辑:胡丽莉 责任编辑:罗志飞 翻译:吕峰 校对:冯仍

打倒独裁者!从反思毛泽东开始

从左到右:张睿信 秦雨斌 周志刚 李树青 袁强

2025年9月6日,美国加州旧金山中共总领馆门前,中国民主党旧金山党部举行每年一次的“毛泽东反思行动日”活动,呼吁国际社会认清中共掩盖历史的谎言,要求中国结束极权统治,走向民主与法治。

活动旨在揭露毛泽东执政期间的血腥暴行,反思其带来的巨大人道灾难。民主人士纷纷发言,讲述毛统治下对社会、经济的摧毁。其不仅在国内制造灾难,还输出革命,扶植朝鲜金日成、柬埔寨波尔布特、古巴卡斯特罗、罗马尼亚齐奥塞斯库等独裁者,给世界带来灾难。

参与者们强调,反思毛泽东不仅是追溯历史,更是对现实的警醒。众多参与者高举横幅与标语,高喊“还我同胞!还我土地!反对强抢!”等口号,表达对中共极权和谎言统治的强烈抗议。

Down with Dictators!

Begin by Reflecting on Mao Zedong

Author: Yuan QiangEditor: Hu Lili Responsible Editor: Luo Zhifei Translation: Lyu Feng

打倒独裁者!从反思毛泽东开始

From left to right: Zhang Ruixin, Qin Yubin, Zhou Zhigang, Li Shuqing, Yuan Qiang

On September 6, 2025, in front of the Chinese Consulate General in San Francisco, California, the San Francisco Branch of the China Democracy Party held its annual “Mao Zedong Reflection Action Day.” The event called on the international community to recognize the Chinese Communist Party’s lies in covering up history and demanded an end to China’s authoritarian rule in favor of democracy and the rule of law.

The purpose of the event was to expose the bloody atrocities committed during Mao Zedong’s rule and to reflect on the immense humanitarian disasters he caused. Democracy activists delivered speeches detailing the devastation Mao’s regime inflicted on society and the economy. They emphasized that Mao not only created disasters domestically, but also exported revolution abroad, supporting dictators such as Kim Il-sung in North Korea, Pol Pot in Cambodia, Fidel Castro in Cuba, and Nicolae Ceaușescu in Romania, bringing calamity to the world.

Participants stressed that reflecting on Mao Zedong is not merely about tracing history, but also a warning for the present. Many held up banners and signs, shouting slogans such as “Return my compatriots! Return my land! Oppose forced seizure!” to voice strong opposition to the CCP’s dictatorship and its rule of lies.

中共宣传工作常识

作者:华言

编辑:冯仍 责任编辑:胡丽莉 翻译:吕峰

一、宣传作为权力工具

中国共产党的宣传体系并非凭空产生,而是根植于其革命历史与意识形态需求。中共成立于1921年,早期作为一支弱小的革命力量,宣传成为其动员群众、凝聚力量的核心工具。在土地革命和抗日战争时期,宣传以“唤醒民众”为目标,通过口号、标语、戏剧和歌曲等形式,将马克思主义的阶级斗争理念与民族救亡的诉求结合,成功塑造了“工农联盟”与“民族英雄”的形象。然而,这种看似“启发民智”的宣传,从一开始就带有强烈的目的性:通过简化复杂的政治理念,制造对立情绪,动员群众支持革命。

中共宣传工作常识

早期宣传的“动员”本质上是一种单向灌输,而非双向沟通。中共通过控制信息传播,筛选有利于自身合法性的叙事,压制异见声音。1920年代的“反帝反封建”宣传,将复杂的社会问题简化为“帝国主义”和“封建地主”的罪恶,忽略了社会变革的多维性。这种二元对立的叙事策略,虽然在短期内有效凝聚了革命力量,但也埋下了思想单一化的种子,为日后宣传体系的高度集中化奠定了基础。

随着1949年中华人民共和国的建立,宣传从革命工具转变为国家治理的核心机制。中共将宣传定义为“党的生命线”,通过中央宣传部等机构,将意识形态灌输嵌入国家机器的每个角落。宣传不再仅仅是动员工具,而是成为维护政权合法性、塑造社会共识的权力杠杆。这种转变标志着宣传从“启发”走向“控制”,其目标从动员群众转向统一思想,压制多元意见。

中共宣传学的理论基础源于马克思主义,马克思主义宣传观强调“阶级意识”的觉醒,认为宣传应教育无产阶级认识自身的历史使命。马克思设想的宣传是启发性的,旨在通过理性讨论唤醒工人阶级的自我意识,而非自上而下的强制灌输。列宁主义对宣传的改造强调党作为“先锋队”必须通过宣传引导群众,赋予宣传强烈的组织性和纪律性。中共在继承列宁主义宣传观的基础上,进一步将其本土化,融入了中国传统政治文化中的“教化”理念。儒家传统强调“以德治国”,通过道德教化塑造社会秩序,中共则将这一理念转化为“以意识形态治国”,通过宣传灌输党的价值观。

从理论上讲,宣传作为一种沟通形式,应当以事实为基础,通过理性说服实现共识。然而,中共宣传体系的理论基础却建立在对权力的绝对服从,而非对真理的追求。其核心逻辑是:党的意志代表人民的意志,因此宣传的任务不是启发讨论,而是确保公众接受党的叙事。

二、宣传金字塔体系

1.中央宣传部:信息控制

中央宣传部作为中共宣传体系的核心机构,是信息控制与意识形态管理的最高权力中枢。其职能涵盖制定宣传政策、指导媒体运作、审查信息内容以及协调全国宣传工作。表面上,中宣部以“引导舆论”为目标,但其核心任务是通过集中化控制,确保所有信息输出符合党的政治目标。

中宣部的权力集中体现在其对媒体、出版、教育和文化领域的全面监管。新闻出版署和国家广播电视总局等机构名义上独立,实则受中宣部直接领导。中宣部通过发布“宣传指令”和“敏感词列表”,对媒体报道的内容、语气甚至用词进行细致管控。

中宣部的运作具有明显的“黑箱”特征。其决策过程不透明,缺乏公众监督,宣传政策的制定往往基于政治需求而非事实依据。中宣部通过延迟信息发布、控制报道口径,优先维护政权形象而非公众知情权。

2.地方宣传的执行:忠诚

地方宣传机构作为中宣部的下属执行单位,负责将中央的宣传政策落实到具体实践中。每个省级、市级、县级党委都设有宣传部门,形成一个自上而下的垂直管理体系。地方宣传机构的任务包括组织本地媒体报道、开展群众宣传活动以及监控区域内舆论动态。地方宣传机构必须严格遵循中宣部的指令,确保本地舆论与中央保持一致。地方媒体在报道重大政策时,必须使用新华社通稿或中宣部指定的措辞,任何偏离都可能被视为政治错误。这种高度统一的要求,限制了地方根据实际情况调整宣传策略的空间,导致宣传内容往往与公众需求脱节。

3.宣传垄断:压制多元声音

宣传部门与政府部门、司法机构乃至国有企业形成了一个紧密的协同网络,确保宣传政策在社会各领域得到贯彻。这种党政协同的核心目标是实现宣传垄断,压制任何可能挑战官方叙事的多元声音。在制度设计上,宣传部门与政府部门的联动通过“党政一体”机制实现。教育部门负责将党的意识形态融入教材,公安部门配合监控网络言论,文化部门审查文艺作品的内容。这种全方位的协同控制,确保了学校、网络、媒体及公共场所的信息环境均受党主导。官方叙事占据绝对主导地位,独立媒体、公民记者和非官方信息来源被边缘化甚至消灭。这种单一信息环境不仅限制了公众的知情权,还削弱了社会对复杂问题的讨论能力。这种垄断以牺牲思想多样性为代价,扼杀了社会创新与批判性思考。

4.民间“自愿”宣传:被操控的群众运动

除了官方机构,中共宣传体系还善于动员民间力量参与宣传,形成所谓的“自愿”宣传。然而这种“自愿”往往是被操控的结果,背后隐藏着权力结构的强制性影响。民间宣传的典型形式包括“五毛党”(网络评论员)、志愿者组织以及群众性宣传活动。这些活动表面上由民间自发组织,实则受宣传部门的直接指导和资助。

三、叙事操控:从“正面宣传”到选择性真相

中共宣传体系的核心任务是通过精心设计的叙事,塑造有利于政权合法性和社会稳定的公共认知。这种叙事操控以“正面宣传”为名,强调突出党的成就、民族复兴和社会和谐,但其本质是通过选择性真相,构建单一的、符合官方利益的现实版本。

“正面宣传”的核心策略是筛选信息,放大有利事实,掩盖或淡化不利信息。这种选择性叙事通过媒体、教科书和公共活动反复强化,旨在将党的形象与国家进步绑定。

情绪动员是中共宣传体系的重要策略,通过激发恐惧、民族主义和集体认同等强烈情绪,引导公众行为和认知。民族主义是情绪动员的另一核心工具。宣传部门通过突出民族自豪感,将党的领导与国家强盛绑定。这种民族主义动员虽然增强了内部凝聚力,却也导致了狭隘的排外情绪。这种策略虽然在短期内有效,却以牺牲理性讨论和社会包容性为代价。

恐惧动员是宣传中常用的手法,通过制造外部威胁或内部危机感,促使公众依靠官方叙事寻求安全感。宣传常将西方国家描绘为“敌对势力”,通过“反华阴谋论”激发公众警惕。

1.传统媒体的从属角色

传统媒体,包括报纸、电视和广播,在中共宣传体系中长期扮演“党喉舌”的角色。《人民日报》、中央电视台等核心媒体直接受中央宣传部领导,其内容生产严格遵循党的政治目标。传统媒体的从属性体现在内容生产的严格管控上。新闻报道必须使用新华社通稿或中宣部指定的措辞,记者和编辑的创作空间被压缩到最低限度。

2. 新媒体的控制与利用

随着互联网和移动设备的普及,中共宣传体系迅速拥抱新媒体平台,如微信、微博、抖音等,将其作为舆论引导的新阵地。表面上,新媒体以互动性和多样性吸引公众,但其核心仍是官方叙事的延伸,通过算法推荐和内容管控实现精准化的宣传。新媒体的利用体现在其“亲民化”策略上。官方账号通过短视频、表情包和直播等形式,包装严肃的宣传内容,以迎合年轻受众。

3.审查与监控

审查与监控是中共宣传体系的核心机制,技术的发展为其提供了更高效的工具。网络审查通过防火长城、关键词过滤和人工审核,限制敏感信息的传播;监控则通过大数据和人工智能,追踪公众的网络行为。批判性分析表明,这些机制以技术赋能信息封锁,严重侵蚀了言论自由和隐私权。

网络审查的规模和精度在全球范围内罕见。防火长城屏蔽了大量海外网站,如谷歌、YouTube和维基百科,确保公众只能接触国内受控的信息环境。关键词过滤系统则实时监控社交媒体内容,自动删除或屏蔽涉及政治敏感话题的帖子。网络监控则通过大数据和人工智能实现精准化管理。宣传部门与公安部门合作,部署了“天网”监控系统和社交媒体用户行为分析工具。

四、全球传播的野心:话语争夺   中共宣传体系近年来将目光投向全球,试图通过国际传播提升中国的影响力,争夺国际话语权。其核心战略被概括为“讲好中国故事”,旨在通过传播正面形象,反驳西方媒体的“负面报道”,并塑造一个“和平崛起”的中国形象。“讲好中国故事”战略自2013年提出以来,成为中共外宣的核心指导思想。官方通过国际会议、媒体报道和文化活动,推广“中国模式”的成功,如“一带一路”倡议的“合作共赢”叙事和抗疫期间的“人类命运共同体”理念。中共外宣媒体,如中国国际电视台、《中国日报》及新华社国际版,是其国际宣传的核心工具。这些媒体以多语种形式向全球传播中国视角,试图打破西方媒体的“信息垄断”。海外社交平台的利用是外宣媒体的另一尝试。中共通过在X、YouTube等平台开设官方账号,发布短视频和图文内容,试图直接接触国际受众。

面对国际舆论的批评,中共宣传体系采取了多重策略,包括反驳、转移焦点和主动塑造叙事,但这些策略因其防御性和操控性,效果有限。反驳策略通过直接否认或驳斥西方媒体的报道,试图扭转负面形象。转移焦点是另一常见策略,通过突出其他议题分散注意力。主动塑造叙事则通过国际媒体合作和舆论引导,试图抢占话语权。

五、宣传的代价

中共宣传体系以其高效的组织架构和资源投入,在短期内实现了强大的舆论控制效果。官方通过媒体、活动和网络平台的密集宣传,确保核心叙事深入社会各个角落。但这种效果更多是“虚假繁荣”,其表面成功掩盖了长期隐患。首先,强制性宣传导致公众的被动接受,缺乏真正的内心认同。其次,宣传的过度正面引发了公众的审美疲劳。诸如“正能量”“中国梦”等口号的反复使用,使部分受众产生逆反心理,降低宣传的说服力。再次,虚假繁荣掩盖了宣传体系的脆弱性。在信息时代,公众通过非官方渠道获取信息的可能性增加,官方叙事的可信度受到挑战。例如,2020年新冠疫情期间,民间信息通过社交媒体传播,揭露了官方宣传中未提及的物资短缺和基层混乱,这种“信息失控”的风险表明,宣传的短期效果难以转化为长期的信任资本。

中共宣传体系通过强制性叙事和信息控制,塑造了高度统一的思想环境,但这一过程以思想单一化和社会创造力的抑制为代价,压制了多元观点和个体表达,导致社会在文化、学术和创新领域的活力下降。

Basic Knowledge of CCP Propaganda

Abstract: This article systematically reviews the development and characteristics of the Chinese Communist Party’s (CCP) propaganda system: from a mobilization tool during the revolutionary period, to a governance mechanism after the establishment of the PRC, and finally to today’s pyramid structure and global external propaganda strategy. The article reveals that its essence lies in maintaining regime legitimacy through information monopoly and emotional manipulation, but at the cost of ideological uniformity and suppressed social vitality.

Author: Hua Yan Editor: Feng Reng  Responsible Editor: Hu Lili  Translation: Lyu Feng

1. Propaganda as a Tool of Power

The CCP’s propaganda system did not emerge out of thin air; it is rooted in its revolutionary history and ideological needs. Founded in 1921, the CCP was initially a small revolutionary force, and propaganda became a core tool for mobilizing the masses and consolidating strength. During the Land Revolution and the Anti-Japanese War, propaganda aimed to “awaken the people” by combining Marxist class struggle concepts with the call for national salvation through slogans, banners, theater, and songs. This successfully shaped the image of the “worker-peasant alliance” and “national heroes.”

However, this seemingly “enlightening” propaganda was highly purposeful from the outset: by simplifying complex political ideas and creating oppositional emotions, it mobilized the masses to support the revolution.

中共宣传工作常识

Early CCP propaganda was essentially a one-way indoctrination rather than a two-way communication. By controlling the flow of information, the CCP selectively promoted narratives favorable to its legitimacy while suppressing dissenting voices. In the 1920s, campaigns such as the “anti-imperialist, anti-feudal” propaganda simplified complex social problems into the evils of “imperialism” and “feudal landlords,” ignoring the multidimensional nature of social transformation. Although this binary narrative strategy effectively consolidated revolutionary forces in the short term, it also planted the seeds of ideological uniformity, laying the foundation for the later highly centralized propaganda system.

With the founding of the People’s Republic of China in 1949, propaganda shifted from a revolutionary tool to a core mechanism of state governance. The CCP defined propaganda as the “lifeline of the Party,” embedding ideological indoctrination into every corner of the state apparatus through institutions such as the Central Propaganda Department. Propaganda was no longer merely a mobilization tool but became a lever of power to maintain regime legitimacy and shape social consensus. This shift marked a transition from “enlightenment” to “control,” with its goal moving from mobilizing the masses to unifying thought and suppressing pluralistic opinions.

The theoretical foundation of CCP propaganda lies in Marxism, which emphasizes the awakening of “class consciousness” and the education of the proletariat about their historical mission. Marx envisioned propaganda as an enlightening process aimed at awakening self-awareness in the working class through rational discussion, rather than a top-down imposition. Leninist adaptation stressed that the Party, as the “vanguard,” must guide the masses through propaganda, giving it strong organizational and disciplinary characteristics. Building on this Leninist foundation, the CCP further localized propaganda, integrating it with the Chinese traditional political concept of “moral education” (教化). Whereas Confucianism emphasized governing through virtue to shape social order, the CCP transformed this into “governing through ideology,” instilling Party values through propaganda.

Theoretically, propaganda as a form of communication should be fact-based and use rational persuasion to build consensus. However, the CCP’s propaganda system is founded on absolute obedience to power rather than a pursuit of truth. Its core logic is that the Party’s will represents the will of the people; therefore, propaganda’s task is not to stimulate discussion, but to ensure public acceptance of the Party’s narrative.

II. The Propaganda Pyramid

1. Central Propaganda Department: Information Control

The Central Propaganda Department (CPD) is the core institution of the CCP propaganda system, serving as the highest authority for information control and ideological management. Its responsibilities include formulating propaganda policies, guiding media operations, censoring content, and coordinating nationwide propaganda work. While it ostensibly aims to “guide public opinion,” its core mission is to ensure all information output aligns with Party objectives through centralized control.

The CPD’s concentrated power is evident in its comprehensive oversight of media, publishing, education, and culture. Institutions such as the National Press and Publication Administration and the National Radio and Television Administration, although nominally independent, are directly subordinate to the CPD. The CPD exercises meticulous control through “propaganda directives” and “sensitive word lists,” regulating not only content but also tone and language.

The CPD operates as a “black box,” with opaque decision-making processes and no public oversight. Propaganda policies are often based on political necessity rather than factual evidence. By delaying the release of information and controlling reporting standards, the CPD prioritizes regime image over public right to know.

2. Local Propaganda Implementation: Loyalty

Local propaganda offices, subordinate to the CPD, are tasked with implementing central policies in practice. Every provincial, municipal, and county-level Party committee has propaganda departments, forming a top-down vertical management system. Their responsibilities include organizing local media reports, conducting public outreach, and monitoring regional public opinion. Local offices must strictly follow CPD directives to align local discourse with central mandates. When reporting major policies, local media must rely on Xinhua press releases or CPD-specified wording; deviations may be considered political errors. This strict uniformity limits local adaptation, often disconnecting propaganda from public needs.

3. Propaganda Monopoly: Suppression of Plurality

Propaganda departments coordinate closely with government agencies, the judiciary, and state-owned enterprises to ensure Party narratives permeate all sectors of society. The core goal of this party-government collaboration is to establish a propaganda monopoly and suppress any voices that could challenge the official narrative. Structurally, this is achieved through the “party-government integration” mechanism: education embeds Party ideology into curricula, police monitor online discourse, and cultural departments censor artistic content. This all-encompassing control ensures that schools, the internet, media, and public spaces are dominated by Party-led narratives. Independent media, citizen journalists, and unofficial sources are marginalized or eliminated. This monopolization, achieved at the expense of ideological diversity, stifles social innovation and critical thinking.

4. Civil “Voluntary” Propaganda: Manipulated Mass Participation

The CCP propaganda system also mobilizes civilian forces to participate in “voluntary” propaganda, which is often tightly controlled. Typical forms include online commentators (the “50-cent party”), volunteer organizations, and mass campaigns. Although these activities appear spontaneous, they are directly guided and funded by propaganda departments.

III. Narrative Control: From “Positive Propaganda” to Selective Truth

The CCP’s propaganda system seeks to shape public perception to reinforce regime legitimacy and social stability. Narrative control, under the guise of “positive propaganda,” emphasizes Party achievements, national rejuvenation, and social harmony, but its essence lies in selective truth-telling, constructing a singular reality that serves official interests.

The core strategy of “positive propaganda” is to filter information, amplify favorable facts, and conceal or downplay unfavorable ones. This selective narrative is repeatedly reinforced through media, textbooks, and public events, linking Party image to national progress.

Emotional mobilization is another key tactic, using fear, nationalism, and collective identity to guide public perception and behavior. Nationalism strengthens internal cohesion but fosters narrow-minded xenophobia. Fear is also leveraged by portraying external threats or internal crises, compelling citizens to rely on official narratives. Western countries are often depicted as “hostile forces,” with “anti-China conspiracy theories” promoting vigilance.

1. Subordinate Role of Traditional Media

Traditional media, including newspapers, television, and radio, serve as the Party’s “mouthpiece.” Core outlets such as People’s Daily and CCTV are directly controlled by the CPD, producing content strictly aligned with Party objectives. Journalists and editors have minimal creative freedom; news must use Xinhua releases or CPD-approved wording.

2. Control and Use of New Media

With the rise of the internet and mobile devices, the CCP quickly embraced platforms like WeChat, Weibo, and Douyin as new fronts for opinion guidance. While these platforms appear interactive and diverse, they extend official narratives through algorithmic recommendations and content control. Official accounts use short videos, stickers, and livestreams to make serious propaganda appealing to younger audiences.

3. Censorship and Surveillance

Censorship and surveillance are core mechanisms. Internet filtering, the Great Firewall, keyword blocking, and human review restrict sensitive information. Big data and AI track online behavior. These mechanisms enforce information control, severely limiting free speech and privacy. The Great Firewall blocks sites like Google, YouTube, and Wikipedia, while keyword systems monitor social media in real-time. Surveillance networks like “Skynet” further enforce compliance.

IV. Global Ambitions: Narrative Competition

Recently, the CCP has expanded its propaganda globally, seeking to enhance China’s influence and international discourse power. The strategy “telling China’s story well” promotes a positive image, counters Western criticism, and presents China as a “peaceful rising” power. Since 2013, this strategy has guided external propaganda. Key tools include China Global Television Network, China Daily, and Xinhua International Edition, broadcasting Chinese perspectives in multiple languages. Social media platforms like X and YouTube are also used to reach international audiences directly.

In response to criticism, the CCP uses rebuttals, distraction, and proactive narrative shaping. These defensive and manipulative tactics have limited effectiveness. Rebuttals deny or refute Western reports; distraction shifts focus to other topics; proactive shaping attempts to dominate discourse through media collaboration and guided messaging.

V. The Costs of Propaganda

The CCP propaganda system, with its highly organized structure and resources, achieves strong short-term control over public opinion. Intensive coverage through media, events, and online platforms ensures the core narrative reaches all corners of society. However, this “illusory prosperity” hides long-term risks. Coercive propaganda fosters passive acceptance rather than genuine belief. Overuse of positive messaging, such as slogans like “positive energy” or the “Chinese Dream,” can provoke resistance, reducing persuasive impact.

Moreover, the system’s artificial success masks its vulnerabilities. In the information age, citizens access unofficial channels, challenging the credibility of official narratives. For instance, during the 2020 COVID-19 pandemic, social media revealed shortages and local disorder ignored in official propaganda, showing the short-term effects cannot be easily converted into lasting trust.

By enforcing unified narratives and controlling information, the CCP propaganda system suppresses diverse viewpoints and individual expression, stifling creativity and vitality in cultural, academic, and innovative fields.